Bud Light and Target were hit with culture war backlash in 2023, but there are ways corporate America can navigate the consumer minefield in a pivotal election year. What are the lessons learned from 2023? Should brands just stick to selling beer and sneakers and stop getting in the middle of culture wars?
WBAP News Radio Dallas asked Sheila Rondeau to come on the air on 1/9/24 for a live interview to give her thoughts on this.
Sheila is a marketing strategist and the CEO of MOGXP. She’s worked with countless Fortune 500 brands across multiple industries.
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